Lead-to-account matching in Salesforce is critical in order to properly execute an account-based sales and marketing strategy. Align.ly Lead-to-Account Matching is simple to implement, easy to use, and effortless to maintain.
Multi-touch attribution in Salesforce is essential for companies trying to understand which sales and marketing efforts are yielding pipeline and revenue. However, implementing can be extremely complex. Align.ly Multi-Touch Attribution is a simple, yet power solution leveraging Salesforce Campaigns.